From News Desk

Lexar, a provider of memory and storage solutions, will participate in the 33rd Convergence India Expo 2026, scheduled from 23rd to 25th March 2026 at Bharat Mandapam, New Delhi. At the event, the company will showcase its extensive portfolio of advanced storage and memory solutions designed for a wide range of applications, including gaming, IT infrastructure, surveillance, AI, media production and professional photography.

The exhibition will provide an opportunity for industry professionals, technology partners and creators to experience Lexar’s latest innovations that deliver high-speed performance, reliability and large storage capacities required for today’s data-driven environments.

The brand’s presence at the event will also highlight its recent global partnership with the Argentina National Football Team (AFA), with the stand theme centered around Lexar-AFA branding. The collaboration brings together the football legacy of Argentina with Lexar’s three decades of expertise in high-performance storage solutions.

Rajeev Anand, Sales Director India, Lexar said, “Lexar and AFA share a commitment of leadership, professionalism and global excellence. Lexar’s thirty-year track record in high-reliability storage makes us an ideal partner to support the creators, professionals and fans who document and celebrate our sport worldwide. Lexar reflects this legacy through continuous innovation, including milestones such as the world’s first all-metal SD card and the industry’s first 1TB microSD Express card, designed to combine durability with extreme performance.”

As part of this collaboration, Lexar will introduce AFA co-branded editions of the Lexar Air Portable SSD and Lexar SL500 Portable SSD, expected to arrive in the first half of 2026. These special editions will allow football fans to securely store and carry their personal match-day memories.

In addition to these co-branded products, Lexar will also present its broad portfolio spanning professional imaging, high-performance SSDs and DRAM; and portable storage solutions that support creators, gamers and everyday users worldwide.