embedUR and Atmosic Unveil NovaTrack for Enterprise Asset Tracking

1–2 minutes
Roundtable rawpixel Freerange Stock

Photo courtesy – rawpixel/Freerange Stock

From News Desk  

embedUR systems and Atmosic Technologies have announced NovaTrack, a comprehensive asset tracking and warehouse management solution that integrates hardware and software into a turnkey, system-level platform designed to simplify deployment and accelerate time to value for customers.

Modern supply chains continue to face critical visibility gaps as inventory enters, moves through and exits facilities. Assets are misplaced, perishable goods exceed temperature thresholds and packages can be lost between inbound and outbound docks. Traditional inventory systems indicate what should be present but fail to provide real-time insight into what is occurring on the warehouse floor. embedUR’s NovaTrack enables warehouse operators to deploy and begin tracking within minutes. Users can create warehouse profiles, upload floor plans; and define custom zones – such as entry points, exit docks and staging areas – using an intuitive, built-in drawing tool.Atmosic-enabled BLE tags, trackers and anchors process sensor data at the edge and securely transmit asset location and condition information to the NovaTrack Cloud in real time, enabling intelligent monitoring and actionable insights across the warehouse.

“Warehouse operators have been forced to choose between visibility and simplicity for too long. NovaTrack eliminates that tradeoff by combining Atmosic’s industry-leading low-power hardware with our Cloud platform to deliver real-time tracking that’s easy to deploy and scale.” Rajesh Subramaniam, CEO & Founder, embedUR systems.

“Next-generation asset tracking solutions are built on always-on, ultra-low-power connectivity that enables continuous monitoring without compromising battery life or scalability. Rather than capturing isolated data at warehouse entry and exit points, intelligent platforms provide real-time visibility into an asset’s location, status, and condition throughout its journey. This shift from event-based tracking to continuous monitoring empowers organisations to proactively manage risk instead of reacting after disruptions occur. NovaTrack, jointly developed by Atmosic and embedUR, delivers on this next generation of asset tracking,” Ali Foughi, CEO, Atmosic Technologies said.